Using Social Media Targeting to Find Needles in the Foster Family Haystack
Presented at the AMA Nonprofit Conference in Washington DC
Engage members via digital marketing
The growing number of consumers using digital financial services makes digital marketing a crucial function, says Peter Platt, president of Accountable Digital.
Driving Credit Union Membership with Digital Marketing
Peter Platt presented the latest trends in how to use digital marketing to drive credit union membership at the CUNA M&BD conference in San Francisco. His presentation included:
6 Ways to get the most from your Google Grant Ads Account
You start off with great news…your nonprofit organization just got accepted into the Google Grant program and you’ve got up to $10,000 a month of free advertising! But then you start your campaigns and struggle to “spend” a few hundred dollars a month. What’s wrong? Why can’t you take better ...
Millennial opportunities for local financial services organizations
There’s a common misconception millenials don’t want or care about having a local bank…they can do everything they need online. However, the data suggests a different story. In a study released by the Harris Poll in the beginning of 2017 roughly 1/3 of Gen-Xers and Baby Boomers stated that a bank’s ...
Accountable Digital recognized at Causewave Annual Celebration
Accountable Digital was thrilled to be recognized at the Causewave Annual Breakfast on May 11, 2017.
PSquared Digital Renamed Accountable Digital
Rochester, N.Y., May 1 – Digital marketing firm PSquared Digital, LLC has changed its name to Accountable Digital, LLC.
Small business spotlight: PSquared Digital maximizes digital maze
Think back, if you can, a generation or so ago when the local cable company was advertising its soon-to-come upgrades.
PSquared Digital Named Bionic Agency of the Year
Companies are constantly coming up with ingenious ways to integrate workflow automation. These impressive advancements resulted in the creation of the Bionic Agency of the Year award to recognize the advertising agency that has made the most significant improvements in workflow automation ...